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Distribution

The Commercial Press (H. K.) Ltd. operates a worldwide book distribution network that spans Hong Kong, Macau, Taiwan, Mainland China, Southeast Asia, USA, Canada, UK, France, Italy and Australia. In addition to circulating its own books, the company also acts as the distributor for local, Mainland Chinese and Taiwanese publishers.

Local distribution channels include large bookstore chains, individual theme bookshops, stationery stores, museum outlets and other distributors. In recent years, we have also been actively developing other channels, such as magazine stalls, newsstands and convenience stores, to reinforce local market penetration. As far as developing overseas markets goes, we are cooperating closely with well known distributors in various regions, such as Paragon Book Gallery (USA), Bay Foreign Books (UK), China Books (Australia), FAHASA (Vietnam), promoting our publications to meet the needs of readers in different places.

At present, our company is the agent for nearly 10,000 titles published by ourselves as well as other publishers such as the Chinese University Press, the Hong Kong Trade Development Council, the Beijing Commercial Press, the Taiwan Commercial Press and Commercial Press International. Books distributed deal mainly with literature, history, art, business management and academic themes.

By applying an advanced SAP marketing logistics system to its comprehensive distribution network, the company has been able to introduce innovative and diversified electronic transactions that have enhanced customer service and market competitiveness. We are actively developing e-business, online promotions, business subscriptions, subscriptions by electronic order forms and joint-promotions with credit card companies, all with the purpose of bringing different kinds of reading matter, and the knowledge contained therein, to people in all walks of life. In this way the company is more effectively accomplishing its mission of introducing and transmitting new information and knowledge, thus contributing to the building of a knowledge-based society .







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(C) 2001-2005 The Commercial Press (H. K.) Ltd. All Rights Reserved.
(C) 2001-2005 商務印書館(香港)有限公司 版權所有